The Eastern Cape & Garden Route Business to Business Publication

Gadgets with ROI

When times are tough, really tough decisions have to be made – such as what gadgets are “must haves,” and which are “nice to have”.
Business people will know there is only one way to make such a decision – look at the return on investment (ROI). This theory can be applied to gadgets – or [...]

Online Marketing

by Hamish McDermid
The question isn’t “Should my business be online or not?”, but rather “Can my business afford not to be online?”
South Africans have started becoming active members of the global community thanks to cheap high speed internet access, helping to drive online retail sales up 35% in 2007.
More people are researching their purchases online [...]

New, used or upgraded?

In Ali Baba and the 40 thieves, the bad guy offered to swap new lamps for old. The underlying message was that old things may have more value than the shiny new ones. Businesses are often faced with a choice between new and refurbished (or old).
Questions to ask yourself when considering upgrading equipment…

Is the old [...]

Facebook – office friend or foe?

You can embrace it or run from it, but, with 68 million users worldwide and more than 600 000 users in the South African network alone, Facebook is too big to ignore.
In short, Facebook is a social networking site. Users add a profile of themselves, add friends to their networks, share photos, events, links and [...]

The Information Age…

…and the ‘Technology Cowboys’
By Prof. Rossouw von Solms
“Information is Power”.
Today, in this Information Age, most organizations are totally dependent on this valuable business information. This information is mostly stored, communicated and processed in digital format, and related technologies (ICT) are obviously of core importance.
Technology has, indeed, changed the business world, but it has also changed [...]